Social Media Keynote Speaker
Leo Morejon is a successful marketing leader (Oreo Super Bowl Blackout Tweet, Guinness World Record (Facebook Likes) and educator (Iowa State University, West Virginia University), known for pioneering in real-time marketing, hosting the popular business podcast Build & Inspire, and leading large teams. Leo attributes his success to being a trusted adviser before anything else, and his client portfolio includes brands, agencies, and tech companies such as Travelers Insurance, Mondelez (Trident, Cadbury, and so on), Estee Lauder Companies (MAC, Clinique, etc.), Sysomos, and Havas.
His career began in the Emerging Media department at JWT’s New York offices, before joining the Brand Strategy and Emerging Media department at 360i. There he pioneered real-time social media marketing with his work on Oreo, securing the first social media Guinness World Record and the famous Oreo Super Bowl Blackout Tweet, among other notable campaigns.
Leo’s professional focus is on how the intersection of different technologies can be leveraged to support both businesses and people. The passion for this space led him to a position at global professional services company Accenture and leadership positions at Expion/Sysomos (enterprise SaaS social media management and research platform). He worked across marketing, change management, and sales. Leo secured millions of dollars in business from industry leaders such as Mondelez, Subway, and The Estee Lauder Companies and trained over 200 salespeople. He also spent time in sales and marketing leadership positions for artificial intelligence and blockchain startups.
Leo combines his marketing and sales knowledge to help people in all fields reach their full potential by speaking around the world, mentoring, consulting, blogging, and podcasting. Leo is also a social media and MarTech adjunct professor and teaches at West Virginia University and Iowa State University.
More on Leo:
- Social Media Strategies Summit, NYC (October 2019)
- Stukent Digital Summit, Online (August 2019)
- INTEGRATE – Morgantown, WV (May 2019)
- Talent Network – Guadalajara, Mexico (April 2019)
- UT Social Media Week – Knoxville Tennesse (February 2019)
- Real Time Summit – Chattanooga, TN (October 2018)
- Digital Association – Louisville, KY (October 2018)
- The Future of Work Powered by AI – Boulder, CO (April 2018)
- Drake University – Des Moines, IA (March 2018)
- Colorado Mesa University – Grand Junction, CO (February 2018)
- Interactive Advertising Bureau – Mexico City, Mexico (August 2017)
- American Academy of Advertising Conference – Boston, MA (March 2017)
- Sysomos Summit – Raleigh, NC (March 2017)
- Seton Hall University – South Orange, NJ
- Virginia Tech University – Blacksburg, VA
Mireille is the CEO of the Social Media Marketing Institute, founder of the Social Media Marketing Awards and an award winning entrepreneur, and speaker.
In 2010, Mireille was named Australian Exercise Professional of the Year and her business was named 2011 QLD Personal Training Business of the Year. Mireille’s success led her to be featured on radio and in over 20 magazines around the world including Grazia, Prevention, Weight Watchers, Ultrafit, That’s Life and also was named in 2010 as Australia’s #1 Personal Trainer by Good Health. Mireille has over 85000 followers on social media and regularly appears on podcasts such as Success Stalkers radio and was featured in the book “Picture Them Naked”, which shares the secrets of successful speakers.
When Mireille was CEO of her own company Health Guru Industries, she learnt first hand the importance of communicating through content and social media to reach her ideal audience. All the skills Mireille has learnt in the digital marketing space is as a result of needing to learn how to use it in her own companies. When other business owners saw Mireille’s success, they started asking her for her help.
This passion for social media led to Mireille to establish the Social Media Marketing Institute, a membership, education and professional development organisation for the Social Media Industry.
The goal of the Social Media Marketing Institute is to support social media marketers throughout their career, by providing mentorship, training, conferences, awards, education, advisory and support.
After seeing the huge impact that winning an award had on her career, Mireille wanted to establish an awards program specifically for the social media industry as a way to celebrate excellence in social media marketing. The Social Media Marketing Awards (www.socialmediamarketingawards.com) was launched in 2017.
Mireille has spoken at conferences in Sydney, Melbourne, Adelaide, Brisbane, Canberra and the Gold Coast.